After implementation of a CRM, businesses can typically measure the following suggested KEY METRICS:
Sales
+ Sales closure rate
+ Sales quota attainment
+ Average sale size
+ Numbers of communications to close sales (calls, emails etc)
+ Reductions in Sales 'ramp time' (the time it takes to train new sales people)
+ Improvements in win / loss ratio
+ Forecast accuracy
+ Reduction in Quotation to Sales Closure ratio
+ Reductions in Sales Costs
Marketing
+ Efficiency of campaign execution
+ Number of Leads captured after each campaign
+ Cost of advertising
+ Cost of marketing
+ Cost per Lead
Support
+ Average support request response time
+ Number of support cases per period
+ Time to close support tickets
+ Customer satisfaction
+ Increased company knowledgebase
Many more are available, contact info małpa zpartner.pl for more details.
Sales
+ Sales closure rate
+ Sales quota attainment
+ Average sale size
+ Numbers of communications to close sales (calls, emails etc)
+ Reductions in Sales 'ramp time' (the time it takes to train new sales people)
+ Improvements in win / loss ratio
+ Forecast accuracy
+ Reduction in Quotation to Sales Closure ratio
+ Reductions in Sales Costs
Marketing
+ Efficiency of campaign execution
+ Number of Leads captured after each campaign
+ Cost of advertising
+ Cost of marketing
+ Cost per Lead
Support
+ Average support request response time
+ Number of support cases per period
+ Time to close support tickets
+ Customer satisfaction
+ Increased company knowledgebase
Many more are available, contact info małpa zpartner.pl for more details.
